The battle to save the Stewardship Program will cost $200,000. We're halfway to the goal.
Please contribute to this effort with a gift of any amount, right now.
Your contribution will support the following efforts:
- Contract with a professional Government Relations firm with knowledge of government processes and access to lawmakers and officials of both political parties. The Schreiber GR Group will really be the engine behind our “Grasstops” engagement strategy, as they will help us to directly connect elected officials with constituents. We worked with the Schreiber GR Group during the last reauthorization effort in 2007, then again in 2011 and 2015. Their relationships in the State Capitol—especially with key Republican legislators—provides us access to meetings at the most critical moments in the state budget process. They are also invaluable in helping us to schedule in-district meetings between elected officials and constituents back in their districts and in providing strategic advice. The total contract with the Schreiber GR Group over two years is nearly $140,000, with $84,000 of that cost slated for calendar year 2019.
- Contract with professional communications firm to run a digital engagement and patch-through call program in targeted legislative districts. This combination of digital video engagement targeting voters, coupled with an interactive phone patch program, will yield an influx of grassroots support and will allow us to reach new audiences beyond just the land trust community. Utilizing a phone patch program will put supportive voters/constituents directly in touch with targeted legislators and their offices to support the funding bill. We have set a goal for each office and a timeline for engagement. Live operators contracted by the communications firm would then call up voters in each of our targeted districts or organization supporters (if we decide to do automated patches instead, they will hear a recorded voice). Using a script, the call operators concisely explain the funding issue and why it's important the voter's legislator hears their voice. We then ask if they're willing to be patched to their legislator's office. If they say yes, we explain what will happen once we transfer their call, and remind them what they should say once they're patched. Then, the call operator transfers the call. When the call is transferred, the targeted office will see the phone number of the constituent, and only the constituent will be on the line, as if the call originated from the constituent. Digital engagement and patch-through call program: $100,000.
- Online platform embedded in our website and land trust website (Soft Edge) that makes it quick and easy for land trust members and supporters, our partner organizations, and anyone else who cares about land and water protection in Wisconsin (including you!) to take action and advocate for reauthorization of the Stewardship Program: $7,500
- Unexpected costs will undoubtedly arise as unforeseen opportunities and challenges present themselves: $5,000
If you are interested in exploring the ways in which a large financial contribution would make a significant impact on the effort to save Wisconsin's state funding for land and water protection, please contact Development Director, Mindy Petersen, CFRE, at (608) 251-9131 x 15 or email her at email@example.com.
Special thanks to the following land trusts for their strong partnership in the fight to save the Stewardship Program: